In 2015, Nintendo started a series of collaborations with other companies, such as forming a capital and business alliance with DeNA Co., a major IT firm involved in smartphone games, and began discussions with USJ to create a new area. Therefore, then President Satoru Iwata (who died in 2015 while in office) took the initiative to actively utilize the intellectual property of the characters. In the past, looking up the voice actors behind your favorite video game personas was one of the only ways to see what the character looks like in real life.For example, the face model for Lady Dimitrescu has even cosplayed the gorgeous vampire, so fans pretty much know exactly what to expect from Lady Ds real world appearance. The company posted consolidated operating losses for three consecutive years until the fiscal year that ended in March 2014, due to the sluggish performance of the 'Wii U' console and the handheld 'Nintendo 3DS' console. The video-game maker is doing very well now, but the situation was different around 2014, when the smartphone game craze went into full swing. It is actually only recently that Nintendo has begun to engage in the character business in earnest. 9, 'Nintendo is like an agency full of globally recognized talent.'
The company's Representative Director and Fellow Shigeru Miyamoto, known as the creator of Mario, proudly said at a corporate strategy meeting on Nov. Since the release of the 'Family Computer' console in Japan in 1983, Nintendo has been home to many of the world's most popular video game characters. Stuffed toys of game characters are lined up at the Nintendo Osaka store in the Daimaru Umeda department store in Osaka's Kita Ward on Nov.
